ESPN wanted to create an elegant and robust promotional package for the 2014 NBA Eastern Conference finals. 3D photo-real cloth simulation was used to create a fluid banner that unveiled the tune-in information, displayed on stretched canvas panels.
ESPN wanted to create an elegant and robust promotional package for the 2014 NBA Eastern Conference finals. 3D photo-real cloth simulation was used to create a fluid banner that unveiled the tune-in information, displayed on stretched canvas panels.